Playing with logos and status branding is a clever way to tweak the consumer economy we live in. Here's a fun way to do it.

You'll need:

-Iron on transfer paper
-A color printer or copier
-Scissors
-Image to scan in or photocopy
-T-shirt or polo shirt
-Iron
-Ironing board

Start by picking out an image to copy. We used a charming allig… uh, crocodile that we scanned into the computer from a shirt. We then enlarged the image to gargantuan proportions and printed it out. Then we ironed it on to a t-shirt following the instructions on the transfer paper package so it was placed in approximately the same spot as it would have been on a brand name shirt, but because of the size it wrapped around under the arm. Be sure not to violate any copyrights when you create your shirt. Alter the logo slightly to keep from incurring the wrath of copyright attorneys everywhere. Since we produced this project, Ralph Lauren has come out with his own version of it parodying his own Polo logo by enlarging it about 10 times on a polo shirt. His wasn't an iron on transfer, however.

Episode 109 Main Page